It’s all about focus. A CFO supports the CEO by looking after the financial side of the business:

• Improving cash flow;
• Strengthening credit sources;
• Preparing budgets; and
• Focusing the accounting function on the strategic goals of the business.

When a CFO takes on these responsibilities, the CEO can focus on what he or she does best: adding maximum value to the company. Specifically, a CFO focuses on the keys to growing and solidifying the business:

• Sales
• Gross profit
• Overhead expense
• Profit
• Cash flow
• Working capital
• Banking and other credit relationships
• Strategic planning
• Budgeting and forecasting
• Financial statements
• Flash reports
• Exit strategies